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Briefs used to be about one thing. Now the conversation tends to carry on. The requests coming into a single event brief have grown well beyond the event itself One partner handling all of it is appealing, but only when that partner is honest about where their own strength ends That honesty is the whole idea behind our concierge service The brief that keeps growing It used to be that a client came to us for one thing. Film the event. Stream the keynote. Now the conversation t

Our Favourite Request So Far? A Porsche. A client once asked our Managing Director, Karen Hayes, if WWG could source a Porsche. Not for an event. Not on any brief. Just a Porsche. After 90+ years in production, requests like that don't surprise us as much as they probably should. We are used to being asked for the big, obvious things: events, live broadcasts, campaigns. What's less obvious is how often clients also ask for something else entirely, something that has nothing t

This October, Nick, our Client Relationship Director, is heading to Las Vegas for IMEX America as part of the IMEX International Hosted Buyer Programme. He's speaking too, Top 10 Tips for Confident, Easy Event Networking, Tuesday 13th October at 9.30am in the Ideas Theatre. Why a hosted buyer spot is worth explaining properly Most people outside the events industry hear trade show and picture a stand, a banner and a stack of leaflets nobody reads. IMEX America isn't that, at

Investor events, results presentations, AGMs and capital markets days run under disclosure rules and regulatory scrutiny that a standard corporate event never faces, and that changes how the production has to be planned, recorded and distributed. Investor events run under disclosure rules that a standard corporate event never faces. Recordings often need to serve as a compliance archive as well as a marketing asset. World Wide Group brings the same broadcast discipline used f

In short, a large scale hybrid event needs multi camera coverage, a dedicated broadcast audio desk, live graphics capability, streaming to more than one destination at once, and full individual recording of every source so the event can be edited properly afterwards. The equipment itself matters less than how experienced the team running it is, but it helps to know what should be behind the scenes before you brief an agency on it. Camera and Source Coverage A single camera po

Large scale government event production needs the same broadcast capability as any major event, plus a layer most private sector suppliers rarely encounter: procurement compliance, security accreditation and public accessibility standards, built in from the first planning meeting rather than added at the end. Government events add procurement compliance, security accreditation and accessibility requirements. Crew and equipment may need clearance well in advance of the event d

A technology company should look for a partner who understands live product reveals, complex technical rehearsal and global simultaneous broadcast, not a general events supplier who can also point a camera at a stage. Live product reveals leave zero room for a dropped feed or a leaked embargo. A genuine technology partner rehearses, builds in redundant feeds, and handles NDA sensitive content properly. World Wide Group brings this discipline to clients including HPE and Adobe

Simultaneous interpretation lets an audience hear a live interpreter speaking in their own language, moments after the original speaker, delivered through headsets or a dedicated broadcast audio channel, so nobody is waiting for a translated summary afterwards. Simultaneous interpretation delivers translated audio moments after the original speaker, live. Remote interpretation lets teams cover multi market events without flying interpreters on site for every language. Each br

An event management agency plans the logistics around an event. A production company builds the broadcast grade content and technical delivery that happens inside it. Most organisations need both, and treating them as interchangeable is where budgets and expectations go wrong. Event management covers logistics; production covers broadcast grade content and technical delivery. Enterprise brands need both working from one brief, not two suppliers handed off to each other. World

Compliance aware production means building regulatory requirements into an event from the first planning conversation, not applying them after the plan is already built. Compliance is planned into the brief from day one, not reviewed in once the plan is already built. The ABPI code and equivalent codes apply to filmed, hybrid and streamed content, not just the physical room. Content approval runs through medical, legal and regulatory review as well as client sign off. Why pha